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IBM Business Analytics Midmarket Foundational Sales Mastery Test v2 Sample Questions:

1. Which pain point can IBM Midmarket solutions help overcome?

A) The customer needs to implement and manage group HR policy across multiple companies
B) The customer has difficulty managing patient records and archiving historical data
C) The customer is struggling with complex territory to account alignment processes
D) The customer needs an analytic solution that communicates information across the enterprise

2. What is a common pain point for a Marketing Department?

A) How do I maximize retention, optimize staffing mix and attain best practice benchmark benefits?"
B) Am I maximizing revenue generation and market growth opportunity through segmentation and route-to-market?
C) Am I attaining savings and maintaining infrastructure (computers, databases, networks) required to support growth of our business?
D) Do I fully understand my company's capital structure, ROI, compliance, risk, disclosure and regulatory reporting requirements?

3. What is a common pain point for a Finance Department?

A) Do I fully understand my company's cash flow, ROI, compliance, risk, disclosure and regulatory reporting requirements?
B) How do I maximize retention, optimize staffing mix and attain best practice benchmark benefits?
C) How do I improve performance, profitability and grow my business?
D) Am I attaining savings and maintaining infrastructure (computers, databases, networks) required to support growth of our business?

4. An existing IBM Midmarket customer wants to create reports consisting of existing data along with supporting text that adds context to the data. What capability would help them?

A) IBM Cognos Disclosure Management Express
B) IBM SPSS Modeler Premium
C) IBM Cognos Express
D) IBM Cognos Controller Express

5. What would be a good next step to develop the relationship with the customer after the sale?

A) Recommend entitlement expansion immediately after closing
B) Offer a blanket discount on future purchases
C) Create a case study directly after the sale closes
D) Create a case study based on their successful implementation

Solutions: